Jody Watley 1988 in May’s issue of Harper’s Bazaar photographed by Francesco Scavullo wearing Angel Estrada, hair by Jeff Woodley, make up by John Evans.
I’ve told the story before, but here it is again in a quick snapshot. When my publicist notified that Harper’s Bazaar wanted to feature me in the magazine with photo session in New York by the legendary fashion photographer Francesco Scavullo who has lensed some iconic images over the decades. They had no idea who he was or the additional significance.
this wasn’t a common occurrence in the music business at that time. My label did not agree to fly me to New York for this major opportunity asking me what did being in a fashion magazine have to do with selling records – forget the major exposure, the broadening of the audience, establishing me beyond music as a budding fashion icon and brand or however one wishes to look at things. I didn’t want to miss out and so I paid for my own flights and hotel to do this. Always invest in yourself if you have the means to do so.
Eventually of course major labels embraced the concept and additional prestigious PR and it became commonplace -and of course went even further with black superstar women in music like Rihanna, Beyonce, and more (Ciara, Alicia Keys) gracing the cover of high fashion magazines.
My solo debut was so monumental in a variety of ways beyond the Grammy nominations, winning Best New Artist, the hit singles and more. Always believe in yourself.
THE IRREPRESSIBLE JODY WATLEY RETURNS WITH A BRAND NEW ALBUM THAT HARKS BACK TO HER FUNK SOUL ROOTS. HERE, THE SINGER REFLECTS ON HER RISE TO THE TOP, WORKING WITH THE WORLD’S GREATEST FASHION PHOTOGRAPHERS AND STAYING TRUE.
Jody Watley at Giorgio’s the exclusive, the exclusive Saturday party at The Standard in Hollywood, where Mick Jagger and Andre Harrell mix and David LaChapelle might be spotted with Daphne Guiness on his lap. Watley is the queen of the venue-she holds court almost every week just past DJ Adam XII’s booth with her friend and Decades cofounder Christos Garkinos. Tonight, the mother of two a self described basketball mom, carpool mom, fabulous mom..” wears all black save for a pair of crystal Jimmy Choo pumps. When she’s in the mood, she’ll fan herself on the dance floor-something she has done since beginning her career as a dancer on Soul Train as a teenager. “I always have my little fan action.” the icon says with a smile. “It’s so glamourous. Eat your heart out Karl Lagerfeld.” Watley shot the video for “Nightlife”, the clubby lead single off her new album “Paradise”, at Giorgio’s.“I want to inspire people, because people get stuck in a rut.” she says of the music. “Oh, I’m not going out, Oh, the good ole’ days..” And it’s so frustrating. It’s like make new memories! Even if you had a great time ten, twenty, thirty years ago, be fabulous now! You’re alive, Hello!”
The daughter of a Chicago minister, Watley first performed onstage as a child with her godfather, the incredible crooner Jackie Wilson. After relocating to Los Angeles she succeeded in her mission to become a Soul Train regular. In 1977, Don Cornelius the show’s creator and host, selected her to become an original member of the disco super trio-Shalamar, which would record world-class dance-floor anthems like “The Second Time Around” and “A Night To Remember.” Watley left the group after six years, loved to London, and recorded “Do They Know It’s Christmas?” with Band Aid.
After returning to Los Angeles three years later, she signed with MCA Records and released her 1987 solo album “Jody Watley”, co-writing a handful of tracks. It contains some of her most enduring dance music, including the lead single “Looking For A New Love” (which features the popular pre Terminator 2 kiss-off “Hasta la vista baby!”). “Don’t You Want Me.” and “Some Kind of Lover.” She accepted her 1988 “Best New Artist” Grammy-winning over Breakfast Club, Cutting Crew, Swing Out Sister and Terence Trent D’Arby – in a vintage dress and biker jacket painted with her likeness.
‘When I signed to MCA, I didn’t see anybody like who I wanted to be.” she says. “I wanted to do that badass fashion chick that’s just different. And not everybody likes her. And not everybody liked me. “You don’t smile, you’re a black girl, you’re glamorous and you’ve got this cold as ice stare.” While in London she sought out designers like Azzedine Alaia, Claude Montana, Vivienne Westwood, and Jean Paul-Gaultier. “I bought one of the first cone bra’s, pre-Madonna. It’s on the single sleeve of “Don’t You Want Me”. I also bought the huge one that she ended up wearing, but the understated one was more me”, she says.
With her gorgeous mane, lean frame, stunning brows illegal cheekbones and ballsy attitude Watley was the perfect subject for fashion’s top photographers.”[When I first started] the label didn’t want to fly me to New York for my first layout for Harper’s Bazaar” she laughs. “So I flew myself out to shoot with Scavullo!” Steven Meisel photographed the cover of her 1989 follow-up album Larger Than Life. The video for ‘Real Love’ was directed by David Fincher and featured her ruling the runway in menswear paving the way for future acts like Aaliyah and TLC.
“I never wanted to be like anybody else” says Watley who, in the decades that followed never stopped recording, performing and changing up her style and sound. Now she’s writing a memoir, which she plans to finish this year. “I can only be who I am. Because to me that’s what street is. Street is real.” – Mark Jacobs
“..making a substantial dent in the annuals of pop history..” – Harper’s Bazaar, Jody Watley 1988 photographed by legendary Francesco Scavullo.
“The label at the time didn’t want to pay the fare for the trip to New York, not understanding how appearing in a fashion magazine would help sell records or raise the artists profile..but I knew, so I paid for the trip myself. It wouldn’t be long before labels would soon get it. I was familiar with the work of Scavullo because he’d photographed one of my inspirations growing up Diana Ross and I was an avid reader of VOGUE from childhood because my Mom always bought it. ” – Jody Watley