If there is no opportunity or representation-create it. Flashback to 1990 – “Dance to Fitness” which went on to become a number one fitness million selling video – “I wanted to do this because there were no videos by women of color in the health and fitness market..it was time and my music is perfect for it.”
Of the many business and marketing ideas (clothing line, cosmetic endorsements, a signature perfume) I had back then, this is one that actually came to fruition.
Another reason I’m so happy for Rihanna with her endeavors – the times often dictate and the door is opened a bit wider each generation.
For this #TBT – a look back at my #1 workout tape “Dance to Fitness.” A first for a woman of color, my motivation was that there were no fitness tapes with black women a fact that baffled me. It was the era of Jane Fonda and Denise Austin..and then me! Light cardio dancing, it was an awesome opportunity and moment in my journey. It’s in the Music!
All of the remixes are available at outlets like iTunes, Amazon, Beatport, GooglePlay with a mix for a variety of musical tastes for an uptempo jam. Get it! Here are Moto Blanco and Dave Doyle video and remixes.