Jody Watley – 20 Years of The Makeover

20 YEARS OF JODY WATLEY — THE MAKEOVER

Album cover for 'The Makeover' by Jody Watley featuring a close-up of her face with curly hair and bold eye makeup, highlighting its recognition as #1 on iTunes Top Dance/Electronic Albums in 2006.

Happy 20th Anniversary to Jody Watley’s critically acclaimed 2006 album, The Makeover — a groundbreaking independent release that was as much about shifting paradigms as it was about music.

Released through Watley’s independent Avitone Recordings, The Makeover became an early example of the changing landscape for independent artists and innovative music retail partnerships.

In 2006, Avitone partnered with Virgin Megastore, beauty powerhouse Shu Uemura and local beauty salons for an exclusive The Makeover release campaign featuring special in-store appearances, live performances, autograph signings and fan beauty makeovers.

The result?

The Makeover debuted as Virgin Megastore’s #1 exclusive new release, remaining at #1 for five weeks — without a traditional radio single driving the release.

A list of the top ten hottest selling albums from Virgin Megastore for the week ending August 18, 2006, featuring artists like Jody Watley, Rick Ross, and Cassie.
A digital news article titled 'HITS daily double' featuring a section called 'rumor mill', discussing Virgin Megastores and Jody Watley's album 'The Makeover'.

The album also made its mark digitally, debuting at #3 on iTunes Top Electronic Albums ultimately reaching #1 and producing three Billboard Dance Top 5 hits:

“I Want Your Love” — #1 Dance

Billboard chart history for Jody Watley, featuring the Hot 100 ranking with 7 number 1 hits, 16 top 10 hits, and 20 songs total. Highlighted song is 'I Want Your Love,' which peaked at #1 on June 16, 2007.

“Borderline” — #2 Dance

“A Beautiful Life” — #5 Dance

Watley’s sophisticated reimagining of the CHIC classic “I Want Your Love”, featuring guitar by Nile Rodgers, also reached #1 Commercial Pop in the UK, giving Jody her first UK #1 in 20 years.

But The Makeover was about more than reworking familiar classics.

It was reimagining the familiar and creating the new — blending electronic, dance, soul, ambient pop and sophisticated club music with original compositions from Watley, a singer-songwriter-producer continuing to create on her own terms.

The album brought together an extraordinary roster of collaborators including Nile Rodgers, King Britt, 4hero, DJ Spinna, Ron Trent, Mark de Clive-Lowe, Chris Brann and Rodney Lee.

And the title itself carried a deeper message as well as the cover art opting not for a beauty shot but a threshold aesthetic – blank canvas clean slate open to personal interpretation.

At a time when social media and celebrity culture were accelerating society’s fixation on appearance, Watley used The Makeover to explore beauty, image, aging and the unrealistic expectations placed on women — themes that remain remarkably relevant 20 years later.

As an independent artist and founder of Avitone Recordings since 1995, Watley recognized the importance of the Virgin Megastore partnership as a milestone not only for her music, but for the possibilities available to independent artists.

20 years later, The Makeover still sounds like the future.

Reimagining the familiar.

Creating the new.

Owning the journey.

Download. Stream. Discover. Rediscover this groundbreaking independent Jody Watley release at the music platforms of your choice.

About Jody Watley:

Jody Watley is a GRAMMY award winning multi-platinum singer/songwriter/producer recognized as a style icon. Winner of Best New Artist in 1988, only the third black artist in recording academy history at the time. Jody Watley is listed in Billboard as one of the Top 60 Female Artists of All Time, Top 25 Dance Artists of All Time and Top 100 Black Solo Artists Of All Time. One of the defining female artists in Pop/R&B/Dance music and culture 80s and 90s, Jody Watley is the recipient of Crossover Music Icon from Black Music Honors 2017  with an ongoing diverse music discography spanning R&B / Pop / Dance /Hip Hop / Spoken Word/Electronic / Jazz / Adult Contemporary 80s, 90s, 2000s-Present 

As a solo artist, for over four decades; the Pop and R&B singer-songwriter -producer has 6 Billboard Hot 100 Top Ten Singles (Looking For A New Love, Don’t You Want Me, Friends ft. Eric B & Rakim and more), her video for the now classic hit “Real Love” remains one of the most nominated MTV VMA’s of all time, 13 Number 1 Dance Singles, 2 R&B Number 1’s, 15 Top 40 Singles, Gold and multi-platinum albums , a gold single and video compilation in the USA alone as a solo artist in addition to a #1 million selling fitness video.

Watley’s eventual fusion of jazz, and deep house music makes her one of music most versatile artists. Recent releases have continued to impact UK Soul Radio and a growing social media presence with recent Youtube Silver Creator Award in 2025.

The versatile songstress and Chicago native was recognized by People Magazine in their 50 Most Beautiful People Issue, and appeared in breakthrough ad campaigns for GAP, Saks 5th Avenue and LA Eyeworks of many ongoing milestones in her solo career. 

Learn More: https://jodywatley.net/jodywatleybio/

Jody Watley New Music Alert June 2026

Promotional image featuring Jody Watley with the release date of her remix 'The Dawn' on June 12, surrounded by colorful, vibrant graphics.

New Music & Merch Alert! 

The new Jody Watley single “The Dawn” arrives JUNE 12 on digital music platforms worldwide.

Following the success of “Let’s Dance Vol. 1 – Hit Them Beats” in 2025 #1 iTunes USA Top Dance Electronic Albums and Amazon Music UK. The acclaimed 2024 single “EVERLASTING” with mixes by Alex Di Ciò & Dam-Funk + dance remixes that reached #2 iTunes Top Dance Electronic Albums Chart, the Jody Watley Discography continues to evolve.

“The Dawn” is the latest preview from the forthcoming EP “Just Groove”—a feel-timeless blend of soulful rhythms.

New Merchandise Available too!

A black t-shirt featuring an album cover design with a portrait of a woman wearing a shimmery top, titled 'THE DAWN' by Jody Watley, along with the text 'ALEX DJ REMIX'.

https://direct.distrokid.com/jodywatley

Watch New Message: Here

About The Artist

Jody Watley is a GRAMMY-winning, multi-platinum singer/songwriter/producer and style icon. Named Best New Artist in 1988, she’s one of Billboard’s Top 60 Female Artists of All Time, with 6 Top 10 Hot 100 hits, 13 No. 1 Dance singles, 2  R&B #1s and genre-spanning success across R&B, Pop, Dance, Downtempo Electronica and Jazz-80s, 90s, 2000-Present.

A visionary in music and fashion, Watley helped pave the way for Black women to break boundaries. Honored as a Crossover Music Icon by Black Music Honors, an inductee in Women’s Songwriters Hall of Fame + more; her influence continues and goes back as far as her days as a teenager as one of the show Soul Train’s most popular and trendsetting artists—5 decades strong as an artist, she remains an inspiration to many. 

Show Your Love For Jody Watley

A close-up portrait of Jody Watley smiling, wearing a denim jacket, with large curly hair, holding a disco ball. The text 'JODY WATLEY' and 'LET'S DANCE VOL. 1 Hit Them Beats' is prominently featured in a colorful font.
Black t-shirt featuring a photo of Jody Watley smiling and holding a disco ball, with the text 'JODY WATLEY' and 'LET'S DANCE VOL. Hit Them Beats' overlay.

Show Your Jody Watley Love 💫

Step into the rhythm and celebrate the iconic style, music, and legacy of Jody Watley with the official Let’s Dance merchandise collection.

Inspired by the energy of the #1 Dance / Electronic iTunes Album Let’s Dance Vol. 1 (Hit Them Beats), this exclusive merch drop is designed for fans who live for timeless grooves, bold fashion, and authentic artistry.

From statement pieces to everyday essentials, each item reflects the spirit of independence, creativity, and evolution that defines Jody Watley’s enduring influence.

Whether you’re updating your wardrobe or looking for the perfect fan collectible—this is your moment.

Explore and Shop the collection now: Jody Watley Merchandise

Download the album on iTunes / Amazon Music +more

Streaming out music platforms of your choice.

About The Artist:

Jody Watley is a Best New Artist GRAMMY®️ award winner, 3 x Solo Nominee,  Multiple -platinum selling singer /songwriter/producer with a diverse ongoing music discography spanning decades.

R&B / Pop / Dance /House Music/ Downtempo Electronica / Jazz – 80s, 90s, 2000s. 

Jody Watley recognized as a style icon (VOGUE, People Magazine, Harper’s Bazaar +more) ranked by Billboard as one of the Top 60 Female Artists of All Time, Top 25 Dance Artists of All Time, Top 100 Black Solo Artists Of All Time. Crossover Music Icon from Black Music Honors 2017, Inductee in Women’s Songwriter Hall of Fame + more.

As a solo artist, Jody Watley has amassed 6 Billboard Hot 100 Top Ten Singles including Iconic chart toppers “Looking For A New Love” (#1 R&B), “Don’t You Want Me”, “Real Love” (#1 R&B) and the groundbreaking R&B/Rap collaboration “Friends” featuring Eric B. and Rakim. 6 Top 10 Hot 100 Singles, 7 # 1 Dance Singles, which led to a Billboard Magazine Dance Chart Lifetime Achievement Award;  2 R&B Number 1’s, 15 Top 40 Singles, Gold and platinum albums in the USA, Canada and Asia, a million selling fitness video and video compilation, groundbreaking ad campaigns + more.

Add a 2007 Billboard Dance Lifetime Achievement Award with 7 #1 Dance Singles, 2017 recipient of the Black Music Honors Crossover Music Icon Award and nominations from the American Music Awards, MTV Awards, NAACP Awards and Soul Train Awards.

A visionary and trailblazer, she set the blueprint for the independent artist movement by launching her own label, Avitone, in 1995—decades before it became a trend. A former member of the R&B group Shalamar (1978-1983) , a participant in the historic Band Aid recording of “Do They Know It’s Christmas” in 1984: Jody Watley’s solo career continues to thrive with critically acclaimed and chart-topping releases.

Jody Watley Shares New Updates and Latest Album

Close-up portrait of a smiling woman with curly hair, wearing a denim jacket, holding a disco ball, with vibrant makeup. Text overlay reads 'Jody Watley Let's Dance Vol. 1 Hit Them Beats'.

Stay connected with the latest from Jody Watley. The Official YouTube Channel continues to feature new uploads including the inspirational ‘Wattage Thoughts’, career highlights celebrating decades of music, style and culture and lots of music including new releases.

Question:

What’s the latest on Jody Watley—what’s she up to now?”

Answer:

Still thriving. Still creating. Still evolving.

Fans can also stream Watley’s latest album “Let’s Dance Vol. 1 – Hit Them Beats” released on her independent label Avitone Recordings – a vibrant dance project celebrating the 30th anniversary of the label founded in 1995. “Let’s Dance Vol. 1,,” reached Number 1 on the iTunes Top Dance / Electronic Albums Chart and Amazon Music UK July 11, 2025.

iTunes charts displaying the top 40 US Dance Albums, featuring Jody Watley at #1 for 'Let's Dance Vol. 1 Hit Them Beats'.

Just announced on her channel another new project is on the way in 2026. Jody Watley will be one of the headline acts of the Ultimate Disco Cruise sailing February 2027 in a very rare concert appearance, since she stepped away from concerts and touring. “It’s a perfect opportunity to do some of the cuts from Let’s Dance including the classic “Love Hangover” along with many classics spanning decades from Disco to Pop, R&B, Dance, Funk, Contemporary Nu Disco from her discography. Plus, who doesn’t love a cruise full of festive people?!”

Promotional poster for the Ultimate Disco Cruise featuring Jody Watley and various artists, scheduled for February 21-26, 2027, in Fort Lauderdale, Grand Turk, and Puerto Plata. Includes images of Kool & The Gang, Gloria Gaynor, The Spinners, and others, with a call to use a discount code.

The Ultimate Disco Cruise and Beyond is BACK in 2027! 🪩 Put on your dancing shoes, pack your disco glam and get ready to celebrate the greatest Disco, Dance, Soul, Funk, & Party Music EVER! Use promo code JODYFAN for special cabin savings. 

www.UltimateDiscoCruise.com/JodyFan

About The Artist:

Grammy Winning Music Icon Jody Watley. Jody Watley is a GRAMMY® Award–winning Best New Artist and 3x nominee, multi-platinum singer, songwriter, producer, entrepreneur, and style icon. 
Renowned as one of the most defining female artists of the 80s and 90s with Top 10 hits including the iconic “Looking for a New Love,” “Don’t You Want Me,” “Friends” ft. Eric B. & Rakim, and the gold-certified “Real Love,” she has built a genre-spanning, critically acclaimed catalog across R&B, Pop, Dance, Jazz, Electronica. Learn more: Here

Jody Watley’s The Makeover: An Innovative Album Release Journey

Album cover for Jody Watley's 2006 release 'The Makeover,' featuring a stylized image of Watley with text stating '#1 iTunes Top Dance/Electronic Albums 2006.'

On this day in 2006, Grammy-winning artist Jody Watley released her 8th full-length album, The Makeover — a bold and forward-thinking project that fused timeless style with modern electronic dance grooves. This aligned with the concept rooted in reminding people to not get so caught up in celebrity culture which was becoming ‘a thing’ with the onset of social media at the time. In addition she spoke on superficial beauty standards, inspired ironically by a layout she’d seen in a VOGUE Italia cover story called “Makeover Madness”. Jody Watley says in the liner notes to be your own personal superstar.

Shifting Paradigms in Music Releases

Long before independent releases and creative brand partnerships became standard practice, Watley redefined the album rollout experience. For The Makeover, her Avitone label partnered with Virgin Megastore, high-end cosmetics brand Shu Uemura, and select beauty salons for an exclusive direct-to-retail launch. Fans were treated to live performances, meet-and-greets, autographs, and even full beauty makeovers — turning the album release into a glamorous, multi-sensory event.

“Cannily cross-marketed with her appearance on Bravo’s “Workout” .. finds space in the material for layers of fresh meaning.- Time Out NY

“new paradigms..damned if the album didn’t debut as the chain’s best selling release..” Hits Daily Double 

Chart-Topping Success Without Radio

Screenshot of the Virgin Megastore top ten album sales chart from August 15, 2006, featuring Jody Watley's album 'The Makeover' at number one.

The results were undeniable. The Makeover debuted at #1 on Virgin Megastore’s chain-wide sales chart, holding the position for five consecutive weeks — without the push of a radio single. On iTunes, it entered at #3 on the Top Electronic Albums chart, rising to #1. Eventually spawning three Top 5 Billboard Dance hits:

• #1 – “I Want Your Love” (also #1 UK Commercial Pop, giving Watley her first UK #1 in 20 years 🇬🇧)

• #2 – “Borderline”

• #5 – “A Beautiful Life”

Reimagining the Familiar, Creating the New

The Makeover masterfully blended fresh originals with inventive reworkings of pop classics. Watley’s interpretations of “Borderline,” “Love Hangover,” “Waiting in Vain,” and CHIC’s “I Want Your Love” sat seamlessly alongside originals like “Bed of Roses,” co-written with acclaimed UK collective 4Hero.

Production credits included Watley herself alongside Rodney Lee, with contributions from King Britt, DJ Spinna, Ron Trent, 4Hero, and Mark de Clive-Lowe — a roster that underscored the album’s genre-crossing sophistication.

Legacy & Influence

As the follow-up to 2003’s Midnight Lounge, The Makeover solidified Watley’s reputation for innovation in both music and marketing. Its success foreshadowed the now-common trend of artists creating immersive, lifestyle-driven release campaigns. Nearly two decades later, The Makeover still feels fresh — proof that style and substance never go out of fashion.

Jody Watley holding her album 'The Makeover' at a promotional event in front of a Virgin Megastore backdrop.

Listen to The Makeover: Streaming at digital platform of your choice.

Follow Jody Watley on her official social media pages.

#TheMakeover #JodyWatley #Avitone30 #DanceMusic #Electronica #IndieArtistPower #JodyWatleyDiscography

Jody Watley: A Legacy Of Sound, A Vibe That Endures

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Jody Watley Takes Control Of Her Own Destiny With New Label Avitone

-Billboard Magazine, The Rhythm & The Blues – J.R. Reynolds
June 1995 

A feature from the archives of Billboard Magazine, 1995.

“Watley Takes Control Of Her Own Destiny”

Jody Watley launched Avitone Records to release her own music, beginning with the album “Affection” (July 11, 1995). The debut single made waves at R&B radio while the album, co-written & produced by Watley and Derrick Edmonson, blended uptempo grooves with soulful intimacy and live instrumentation. Affection was manufactured, marketed and distributed by Bellmark owned by music veteran Al Bell. Al Bell is an American record producer, songwriter, and record executive. He is best known as having been an executive and co-owner of Stax Records Al Bell is an American record producer, songwriter, and record executive.

He is best known as having been an executive and co-owner of Stax Records. He later started his own label, Bellmark, whose releases included Tag Team’s single “Whoomp! (There It Is)” (1993) and Prince (1994 single) The Most Beautiful Girl In The World for Prince’s NPG label. 

“I’m an artist who likes to keep changing and developing. It was time to take another chance.” – Jody Watley

By year’s end, Billboard named:

#7 Top Indie R&B Label – Avitone

#8 Top Indie R&B Single – Affection

Do it yourself. Believe in your vision.

Fast forward 3 decades, we celebrate the milestone with Jody Watley – “LET’S DANCE Vol. 1 (Hit Them Beats)” 

The album vaulted to #1 iTunes US Dance Albums 7.11.25  and #1 Amazon Music U.K. Top Dance Electronic Albums. Let’s Dance becomes Jody Watley’s third #1 independent album release following “The Makeover” in 2006 and “Midnight Lounge” 2003 Top Dance Electronic Albums iTunes.

Let’s Dance Vol. 1 is a nonstop dance extravaganza featuring mixes by Craig C. Quentin Harris, Josh Peace, Mark de Clive-Lowe, John “J-C” Carr, Morgan Page, Love To Infinity, Jodie Harsh, Alex Di Ciò, Ron Trent, Brian Power.

Celebrate 30 years of Jody Watley’s Avitone Recordings label with “LET’S DANCE Vol. 1 (Hit Them Beats)” — a sizzling new album of indie dance gems, remastered Avitone club classics and chart-topping faves.

Available for streaming and download on all major digital platforms worldwide.

Feel free to Support | Download | Stream | Like | Share | Add to your Playlist.

About The Artist:

Jody Watley is a GRAMMY-winning, multi-platinum singer/songwriter/producer and style icon. Named Best New Artist in 1988, she’s one of Billboard’s Top 60 Female Artists of All Time, with 6 Top 10 Hot 100 hits, 13 No. 1 Dance singles, and genre-spanning success across R&B, Pop, Dance, and Jazz. A visionary in music and fashion,

Watley helped pave the way for Black women to break boundaries. Honored as a Crossover Music Icon by Black Music Honors, her influence continues—decades strong.

Explore Jody Watley’s Genre-Defying Discography

Jody Watley has an eclectic genre defying discography spanning decades 80s, 90s, 00s, 10s, 20s. The Grammy winning artist shares insights on the significance of The Saturday Night Experience with Jody Watley album on the Official Jody Watley Youtube Channel.

The Saturday Night Experience with Jody Watley was originally released exclusively to Japan in partnership through her Avitone Recordings imprint and Universal Victor (a subsidiary of Universal Music Group).

The Saturday Night Experience with Jody Watley Vol. 1
Jody Watley. 1999. Mood. The Saturday Night Experience. Happy 25th Anniversary.

Watch the video now on Youtube. Here

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Jody Watley and SRL. The Passion Adds At American Radio

With 63 spins this week, 8th most added and number 2 increase the Soul Revolution Of Love movement continues.

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